Presentation on the tourism potential of the Krasnodar region took place in the United Arab Emirates

A delegation from the regional Ministry of Resorts, Tourism, and Olympic Heritage visited the World of Opportunities International Business Forum in the United Arab Emirates (UAE).

«Developing joint projects with Arab countries is crucial for increasing tourist traffic to the Krasnodar region. International cooperation improves the investment appeal of Kuban. The business forum in the UAE provided a productive platform for dialogue and interaction between the regional Ministry of Resorts and representatives of the tourism industry in the Middle East.  This forum has become a major step towards raising the region's international prestige,» said Mikhail Zaritsky, Acting Minister of Resorts, Tourism, and Olympic Heritage of the Krasnodar region.

The forum's agenda covered a wide range of potential areas for cooperation, including tourism, foreign trade, innovations, education, and sports. Discussions also focused on the development of the creative economy, the future of investment, and cultural diplomacy.

The two-day forum was attended by more than two thousand participants, including representatives of government authorities and large businesses from various countries.